Sasom Weekly: Streetwear & Sneakers

5 Streetwear & Sneakers Updates


Fear of God Teamed Up With Adidas

One of the unexpected, big news this week is the new partnership between Adidas and Fear of God founder, Jerry Lorenzo, as a creative and business strategy for adidas Basketball. Having Jerry Lorenzo onboard is a fearless, bold new direction for both FoG and Adidas that combines street, luxury, and sport altogether.

Air Jordan 1 KO Retro "Chicago" 2021

Another surprise from the Jumpman, the Jordan brand and Nike, officially confirmed the third iteration of Air Jordan 1 KO Retro in "Chicago" colourway, releasing within next year. After the first and second iteration back in 1986 and 2014, the AJ1 KO Retro has finally returned once again but in the classic silhouette, "Chicago," that no sneakerhead would probably want to miss!

Nike SB Dunk Low "Street Hawker"

Set to drop on 13 January 2021, the upcoming Nike SB Dunk Low "Street Hawker" comes with a mismatched design concept similar to previously released "What the." Designed by Guangzhou artist Jason Deng, the watercolor-style silhouette takes inspiration from China's street food culture centered around six regional Chinese dishes. The Nike SB Dunk Low "Street Hawker" will be available next year via Nike SNKRS.

Gucci x The North Face Collection

After teasing their collaboration back in September, Gucci and The North Face has now officially revealed a collaborative collection inspired by the '70s. The video campaign and lookbook features various items from the collection, such as T-shirts, sweatshirts, hiking boots, tents, and sleeping bags.

The collection's highlight has to be the goose feather padded coats, and bomber jackets with the classic design motif of The North Face back in the '70s. The Gucci x The North Face collection will be released in China-located stores, along with the selected pieces and online exclusives via the Gucci web store.

Salehe Bembury Announces Departure From Versace

Salehe Bembury, 2020's Footwear Designer of the Year, has announced that he's stepping down as Versace's Senior Director of Men's Footwear & Sneakers at the end of the year. He also revealed that he intends to pursue new opportunities in 2021, which suggests that he's now ready for new challenges ahead.